Bitrix24 integration with your website
Requests land in the CRM by themselves, with the source intact.
While requests are copied into the CRM by hand, some of them get lost and the source disappears with them. We set it up so every form creates a deal on its own, tagged with where the person came from.
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What we do
Request becomes a deal
Every submission creates a lead or deal by your rules.
Source preserved
UTM, referrer and landing page end up in the card.
No duplicates
A returning customer is matched to the existing record.
Assignment by rule
Routing by department, region or queue.
Notifications
The manager learns about a request immediately.
Any website
WordPress, Bitrix or custom — through REST API or a webhook.
What gets lost without integration
First, the requests themselves. An email in spam, a manager who did not see it, a form broken by an update — without a record in the CRM none of that is even noticeable.
Second, the source. When cards are created manually, the «where from» field is filled in however, and a month later nobody can say which campaign paid off.
Third, speed. While the request sits in a mailbox, a competitor has already called. Automatic deal creation with a notification closes that gap.
How we set it up
We map out which forms and channels exist and what should happen with each: a lead or a deal, which funnel, who gets assigned.
We connect through a webhook or an application, depending on the site and the permissions required, and pass UTM tags, landing page, referrer and timestamp.
After launch we watch real requests: how cards are filled, whether duplicates appear, whether notifications arrive. First-week corrections are part of the work.
How we run it
- Review. Forms, channels, funnels and assignment rules.
- Connection. Webhook or application, source tracking.
- Testing. Real submissions through every form.
- Launch. Watching live requests.
- Tuning. Corrections after the first week.
Frequently asked
How much does the integration cost?
By scope: the number of forms and channels and how complex the routing rules are. We estimate after the review, before any work starts.
Our site is not on Bitrix — will it work?
Yes. The integration goes through the REST API, so the site platform does not matter.
What about duplicate customers?
Matching by phone and email is configured, so a repeat request attaches to the existing record instead of creating a new one.
Can advertising data be passed through?
Yes, UTM tags and click identifiers are stored in the card and later used to calculate which channels pay off.
And telephony?
It is connected separately, usually within the same project: a call should create a record too.
Other Bitrix24 work
Продвижение и реклама
Set up the request flow
Tell us which forms and channels the site has — we will propose a scheme and an estimate.